A personal message from Founder
 and Director Keith Brainin

K.D.Brainin Founder & Director
Blog: 12.09.2023

Dear Buyer, Midwife, Procurement Lead, Architect, Planner or Project Manager,

Choosing a water birth pool is an important decision. It should never be based on appearance or price alone.

A birth pool is a long-term clinical asset. It influences safety, hygiene, infection control, workflow, maternal comfort, midwife confidence, maintenance, installation and the overall quality of the birthing environment.

That is why proper due diligence is essential.

When you compare birth pools carefully – not simply by their initial cost, but by their design, materials, safety, usability, cleaning requirements, durability, installation process, service life and real-world performance – the right choice becomes clear.

Active Birth Pools are designed specifically for hospitals, birth centres and maternity units.

Every detail has been developed with the needs of mothers, midwives, infection control teams, manual handling teams, estates departments, procurement teams, architects and planners in mind.

When assessing any water birth pool, I encourage you to ask the questions that truly matter.

  • Is the pool easy and safe for women to enter and leave?
  • Does it support upright, active and instinctive positions during labour and birth?
  • Can midwives work comfortably around the pool without unnecessary strain?
  • Is the internal shape designed to support movement, buoyancy, rest and security?
  • Are the surfaces smooth, durable and easy to clean?
  • Are there unnecessary fittings, joints, seams or recesses that could make infection control more difficult?
  • Is the material robust enough for repeated clinical use?
  • Will the pool continue to look professional after years of service?
  • Is installation straightforward for estates teams and contractors?
  • Does the supplier have genuine experience in hospital and birth centre projects?
  • Will support be available before, during and after installation?

These are the questions that reveal the real value of a water birth pool.

A lower initial price can quickly become expensive if the product is difficult to clean, uncomfortable to use, awkward to install, poorly supported or not properly suited to the demands of a busy maternity unit.

Active Birth Pools are designed to avoid those compromises.

They combine elegant design with clinical practicality. They are comfortable for mothers, accessible for midwives, appropriate for healthcare environments and built to withstand the realities of repeated professional use.

For procurement teams, they offer long-term value.

For architects and planners, they provide a proven, attractive and practical solution for maternity room design.

For midwives, they support safe, confident, hands-on care.

For mothers, they create a calm, spacious and supportive environment for labour and birth.

Due diligence is not about choosing the cheapest option. It is about choosing the right one.

When you look closely at the design details, the materials, the user experience, the supplier’s expertise and the needs of everyone who will interact with the pool, Active Birth Pools stand apart.

I invite you to compare carefully because when you carry out proper due diligence, I believe you will see why Active Birth Pools are the logical choice.

I am always happy to help, answer questions or provide guidance at any stage of your project.

I look forward to hearing from you.

Best wishes,

Keith Brainin
Founder and Director
Active Birth Pools
Established 1987

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